At M&G, our purpose is clear:

We want to help you, and your clients, to prosper by putting your investments to work

Investing well for our customers demands a responsible, active and long-term approach. We look for the best opportunities to invest, across a wide range of assets, for people who care how their money is invested.

To lead the market, not follow it, means thinking creatively, acting with conviction and working collaboratively.

This combination of vision, expertise, and insight makes us different. We call it our IM&GINATION.

The value of investments will fluctuate, which will cause fund prices to fall as well as rise and you may not get back the original amount you invested.



While we’re focused on building a positive future, we are proud of our heritage. Since the launch of Europe’s first mutual fund in 1931, M&G has been helping people to prosper by putting their investments to work.

Read more about our heritage